Despite the dominance of social media platforms such as YouTube and SoundCloud in recent years, there are still plenty of great reasons for bands and musicians to have a website in 2021.
For starters, with your own musician website hosted on your own domain you are in no uncertain terms Commander in Chief! You have full control over how your content looks, what content to present, and exactly how to present it.
If your visual identity is very important to you, whether this be your branding, artwork you’ve created to accompany your music, or just your general aesthetic, you can create a website that meets all these needs – and without having to be a whizz developer or designer.
And with the availability of website solutions tailormade for musicians and bands such as Band Theme from leading music creative agency The Creative Corporation, you can still incorporate the likes of YouTube and SoundCloud on your site (along with all the other tech giants, such as Spotify, Tidal, Pandora and more).
Unlike subscription models such as Wix, Squarespace, and the music-specific Bandzoogle, Band Theme is a WordPress theme website builder, meaning that when you buy a Band Theme site, you own it, rather than rent it. It means you can update it whenever you want, change between different theme designs, switch hosting providers as you see fit, and have complete control and ownership of all your files.
In case you didn’t know (and if you’re not a web developer, why would you?) WordPress is actually the chosen platform for 40% of the entire internet! To put that into perspective, the total number of websites is estimated at over 1.3 billion (according to Netcraft); that means that around 455,000,000 websites are using WordPress.
While much has been made of hosted website builder tools like Squarespace and Wix, the numbers show that WordPress isn’t in any danger of being usurped any time soon