7 ECommerce Resolutions for the New Year

A clear set of goals can assist ecommerce businesses to make 2022 the most successful year to date. The resolutions or goals should be ambitious and engaging enough to spur actions.

Seven resolutions for 2022. You can adapt them to your company and then implement them throughout the year.

1. Know Your Customers

Business resolutions for the New Year can be in a variety of kinds. There are achievement goals such as “increase sales 10% quarter-over-quarter” and habit goals that alter an organization’s behavior.

Ecommerce businesses that wish to “understand customers better” or “deepen customer relationships” might decide to pursue habit goals. Know if your customers have habits like betting on

A good example is the weekly customer interview. A manager could decide to interview one customer per week from 2022. The routine would comprise some components.

2. Respond quickly

A quick, agile and modest ecommerce company can be competitive with giants. Competitive advantages typically revolve around purchasing experience.

One method to enhance the experience of customers is to provide better customer service.

In 2022, attempt to increase the customer service time to respond by around 30 percent. If a company responds to emails within about an hour Find a way to cut it down to around 40 minutes.

3. Accelerate Shipping

Reduce the time required for customers to receive their orders by 10%.

Amazon has become a household name for speedy as well as (usually) complimentary shipping. The majority of shoppers on e-commerce anticipate that their orders will arrive within a few days. The quicker, the more efficient.

In 2022, you should focus on making small improvements to shipping times. This could include making orders faster by introducing new shipping destinations and locating better carriers.

4. Use Less Packaging Material

Sustainability will be a key topic in every industry in the next couple of years. Don’t be shocked if consumers create their own carbon budgets in 2022. They will choose businesses that are committed to sustainable practices.

eCommerce companies can take advantage in this direction. Make sure to utilize less packaging per purchase, and make use of recycled or recyclable products.

Canadian manufacturer of smoothies Evive is an excellent illustration. Evive has designed an ice tray-like packaging that keeps the smoothie cubes in separate containers and helps reduce packaging. Evive also suggests that customers buy 24 smoothies instead of 12 to decrease the amount of cardboard packaging required to ship them according to the number of items. Buying more smoothies less frequently will reduce packaging waste.

Evive’s customized smoothie pack reduces the number of ingredients required.

5. Reduce the length of the supply chain

Shorten the supply chain of the company by 20%.

One of the many e-commerce lessons learned from the pandemic outbreak is the fact that supply chains can not always be guaranteed. In 2022, it is suggested to reduce them in terms of distance or time.

My suggestion is to use a random 20 percent. Adjust that number as necessary for your company. The most important thing is to be attentive to the source of your product. Do you have a supplier of a similar or equivalent product that is closer to the business and its customers? Can you decrease the time to market?

6. Remove Software That Has Been Used

Software is a common thing to collect within the corners of businesses like the tiniest bits of junk in an attic. In the blink of an eye, there are four SaaS supply chain services that perform the exact same thing or perform similar functions.

In 2022, rid yourself of the software clutter. Examine all of the licensed and SaaS software. Discover who’s using these programs and the reason. And then, consolidate or eliminate them.

Try to reduce 2022’s costs for software by 30 percent.

7. Get serious about content

Marketing through content will continue to be a powerful method of increasing traffic and creating relationships with visitors.

In 2022, companies that sell e-commerce should be seriously considering content. Select a platform such as blogs, podcasts, or videos. Then make a commitment to publishing throughout the year. Consider it the goal of your habit: Publish at least once a week.

Related Articles